Some people say that being environment-friendly can wait.  That it’s normal for young people to be pollutants - from the garbage they throw to the cars they drive.  It is Morgan LifeCar’s mission to prove otherwise.  

To debut next month at the Geneva International Auto Show is Morgan Motor Company’s (MMC) LifeCar, a concept car that aims to show the entire auto industry that a zero emission vehicle can also be fun to drive. 

According to morgan-motor, the LifeCar, powered by a fuel cell hybrid powertrain, was designed to combine performance, range and fuel economy with environmental consciousness. Fuel cell hybrid trains as we all know convert hydrogen to electricity thus reducing engine noise and at the same time carbon emissions since it only emits water vapor.  LifeCar guarantees a 200 mile range fuel economy. And a minimized fuel cell cost. Autoblog.com said that its visual concept was based on the Morgan Aero 8, a sports car produced in Malvelm Link, Great Britain.  Meanwhile, it employs a fuel cell made by QinetiQ, which allows the production of electricity capable of providing power to four separate electric motors.  

MMC began its LifeCar concept project, designed by Mathew Humpheries in 2005 in collaboration with Oscar Automotive, Cranfield University, QinetiQ, Oxford University, Linde AG and the United Kingdom Department of Trade and Industry (DTI). 

Founded by H.F.S. Morgan in 1909, MMC is a motor car manufacturer, famous for its Aero 8 and is based in Malvern, England, United Kingdom with over 155 employees. 

Taking part in saving our environment requires an immediate decision.  Having fun is alright, for as long as it doesn’t compromise our environment that’s slowly depleting its ability to protect itself, and in due time, our lives from the negative impacts of our abusive actions.